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Jelly Roll, is an American rapper and multi-genre singer/songwriter. In 2023, he won three CMT Music Awards for the song “Son of a Sinner”.

Before his transition into country music, Jelly Roll launched his career in hip hop. After being inspired by rappers such as Three 6 MafiaUGK, and 8Ball & MJG. He would sell mixtapes out of his car, starting with a string of releases from his first project The Plain Shmear Tape in 2003 then following with the four part Gamblin’ on the White Boy series from 2004 to 2011.

His 2010 collaboration “Pop Another Pill” with Memphis rapper Lil Wyte reached over 6.3 million YouTube views.This song led to the album Year Round by the hip-hop group SNO, of which Jelly Roll was a member. Over the next few years, Jelly Roll released many mixtapes and independent solo album including collaborations with Lil Wyte, Struggle Jennings, Haystak, and Tech N9ne.

Jelly Roll’s 2013 mixtape Whiskey, Weed, & Women was originally named Whiskey, Weed, & Waffle House,but was later changed after the restaurant threatened legal action over the use of their name and logo on the cover. The replacement cover featured a “cease and desist” stamp in place of the Waffle House logo.